The concept of product marketing in a Communist state may seem slightly incongruous, but in the countries of the Eastern Bloc, consumer goods were packaged and sold with much the same care as they were in the west. The Packaging Design Collection contains examples of quotidian products sold during the post-war period, ranging from boxes for soap powder to toothpaste, shampoo, and sugar sacks. The collection documents the visual language used on consumer products in East Germany and the evolution of graphic design in the Communist states of Eastern Europe from the 1950s through 1980s.

Ebert in his studio, ca.1965

The graphic artist Siegfried Ebert had an important influence on the visual language of East German television and animated motion pictures. Born in Eibau on July 20, 1926, Ebert was drafted into the Luftwaffe in 1943, but shortly after going on active duty, he was severely wounded and taken prisoner by the English. After his release, Ebert shifted course in life, studying commercial art at the Kunstgewerbeschule Zittau and film at the Hochschule für bildende und angewandte Kunst in Wiessensee. He became one of the earliest artists to specialize in the new medium of television, working for Deutscher Fernsehfunk, doing graphic design and animation. A member of the Verband Bildender Künstler Deutschlands, he later worked on animated films for the DEFA studios. Suffering from ill health for the last several years of his life, Ebert suffered a heart attack in November 1985, and died at home shortly after his sixtieth birthday in 1986.

The Ebert Collection includes a small assortment of correspondence, awards, and biographical materials, along with examples of his graphic work for television and film. Among other unusual items in the collection are attractive handbills (small posters) for Progress and DEFA films, some original sketches, photographs and mockups of his artwork for television, and an assortment of personal and professional ephemera.

Bummi

Born in Germany on Aug. 4, 1934, Hans Joachim Ring was a film enthusiast with an encyclopedic knowledge of German cinema. During the Second World War, movie theatres became a refuge for the young boy, whose family was forced several times to flee due to Allied bombing. The hardships of post-war life cemented the role of film in his life and as he grew older, he became an ardent collector of materials relating to film.

The Ring Collection includes hundreds of programs, fliers, and handbills published by the official East German film distributors Progress Film-Vertrieb and the Deutsche Film Aktiengesellschaft (DEFA) and sold to patrons at theatres. This extraordinary assemblage includes several hundred programs covering the immediate post-war period (1945-1950) and hundreds more relating to films released up to and beyond the end of the Communist era. Offering insight into the evolution of graphic design in East Germany and the marketing of film, the collection is one of the largest of its kind in the United States.

Karl Krauss

Known for his bitingly satirical poetry, plays, and essays, the Austrian writer Karl Kraus was born in what is today Jicin, Czech Republic. At the age of three, Kraus and his family moved to Vienna, where he remained for the rest of his life. He is best known as editor of the literary journal Die Fackel (The Torch), which he founded in 1899 and to which he was the sole contributor from 1911 until his death in 1936.

Gabriel Rosenrauch, a lawyer from Chernivtsi, Ukraine, collected materials about Kraus and his career, including newspaper articles and essays in German, Yiddish, Hebrew, English, and French written between 1914 and 1962. A few of these were written by well-known authors such as Hermann Hesse and Werner Kraft. The collection features personal photographs of Kraus from throughout his life, as well as photographs of his apartment in Vienna. Also of note are the indexes to Kraus’ journal Die Fackel that were composed by Rosenrauch, whose personal correspondence with Kraus archivist Helene Kann is part of the collection.

Sheep husbandry,
Mass. Agricultural College

In keeping with our mission, the Department of Special Collections and University Archives collects materials of enduring historical and cultural value relating to four major thematic areas: the history and experience of social change in America; the histories and cultures of New England with an emphasis on Massachusetts; innovation and entrepreneurship; and the broad community associated with the University of Massachusetts Amherst. Our collections are tightly integrated and span all formats, including personal papers and organizational records, books and periodicals, maps, photographs, audio and video recordings, and digital materials of all kinds, and they currently include over 35,000 printed items, approximately 30,000 linear feet of manuscript and archival materials, tens of thousands of photographs, and a burgeoning array of digital assets.

Following in the footsteps of W.E.B. Du Bois, we recognize the inherent interconnectedness of a broad range of issues in social justice and collect original materials that document the organizational, intellectual, and individual ties that unite disparate struggles for social equality, human dignity, and justice. In adopting social change as a primary collecting focus, we hope to move beyond viewing social and political movements in isolation and toward a vision that acknowledges the connections between and among them. Ultimately, we wish to lay a foundation for examining the larger histories of social engagement in America and the broader experience of social change that is difficult to encapsulate within a single social movement.

A distinctive feature of SCUA’s approach to collecting is our effort to include “whole lives and whole communities,” to provide a robust basis for interpreting the background of the persons and organizations we document, their influences, interests, and the communities in which they operate.

While not comprehensive, the following includes a brief synopsis of some of the primary focal points for SCUA’s collections:

Special Collections interests

• Social change and movements for social change

  Emphasizing the cross-fertilization between several social movements and centers of activist energy, including peace, social and racial justice, agricultural reform, environmentalism, sustainability, labor activism, gay activism, antinuclear activism, and intentional communities, but branching out to include antifluoridation activism, campaigns for voting rights and clean elections, community and charitable organizations, and the history of revolutionary-era Europe (1789-1848).

  • African American history and culture
    The history of race and ethnicity in America, with particular emphasis on the struggle for racial equality and social justice.
  • Agriculture, horticulture, botany
    Including agricultural science and practice, horticulture, animal husbandry, natural history, organic farming, sustainable living, and heritage breeds.
  • Antinuclear movement
    SCUA holds numerous collections documenting grassroots opposition to nuclear power and nuclear weaponry.
  • Cold War Culture
    The culture of the Cold War, with an emphasis upon East Germany, Poland, and Yugoslavia. Among other areas, SCUA has a strong interest in the Solidarity movement and in partnership with the DEFA Film Library, in East German cinema and graphic arts.
  • Disability
    Organizational records and collections of personal papers documenting the history of disability and disability rights in the United States.
  • Gay, Lesbian, Bisexual, and Transgender issues
    Materials relating to the history and experience of the LGBTQ community and liberation struggles.
  • Labor, work, and industry
    Organized labor, industrialization, manufacturing, business history, and the experience and culture of labor and working people.
  • Peace
    Materials relating to the peace and antiwar movements and non-violence, with an emphasis on New England.
• New England history and culture

  The social, political, cultural, intellectual, literary, and economic life, with an emphasis upon western New England. The department houses thousands of books on New England cookery, with a particular emphasis on charitable and community cookbooks and cookbooks and ephemera published by corporations and the food industry.

  • Cookery and culinary history
    SCUA has thousands of cookbooks and other materials on New England regional cuisine, including community and charitable cookbooks, commercial cookbooks by New England authors, corporate cookbooks, and culinary ephemera.
  • Literature and the arts
    Emphasizing poets and writers, playwrights, and the performing arts in New England.
  • Politics and political culture
    SCUA has rich collections documenting the history and politics of the Commonwealth, including the papers of Congressmen Silvio O. Conte and John Olver, State Senator Stanley Rosenberg, and State rep John Clark.
• Innovation and entrepreneurship

  Materials that document innovative and entrepreneurial activities, and particularly social entrepreneurship. The collections in SCUA include the papers of Mark H. McCormack (a pioneer in sport and entertainment marketing), Carl C. Harris (inventor and President of Rodney Hunt Co.), and numerous collections that document our region’s distinctive history of innovation in manufacturing and technology.

• UMass Amherst

  SCUA makes an effort to document the histories of the entire UMass community. Our holdings include the comprehensive official records of the University since its founding in 1863, papers of faculty, staff, and students, official and unofficial publications, oral histories, and a wide range of other collections that reflect on our history as the Commonwealth’s land grant institution.

• Other areas

  SCUA has developed depth in a handful of other collecting areas, including:

  • American Study of Japan
    American relations with Japan from the Meiji period to the present.
  • Protistology
    Records of the scholarly study of the protista (protozoans).

University Archives interests

Serving as the memory of the University of Massachusetts Amherst, the University Archives collects, preserves, and makes available official and non-official records documenting the policies, programs, facilities, and activities of the campus community, including its administration, departments and programs, faculty, and staff. The Archives also avidly collects materials that reflect the lives and experiences of its students and alumni.

African American expatriate, stage and film actor, musician, director, producer, founder of the Studio Theater of Paris and co-owner of the nightclub L’Abbaye. Includes personal and professional correspondence, scrapbooks containing photos and clippings from assorted television and film productions in addition to songs, poetry, and reviews of plays or playbills from productions he attended.

The Papers also contain art work, sheet music, personal and production photographs, and drafts of his memoirs.

Benjamin Smith Lyman, 1902

A native of Northampton, Massachusetts, Benjamin Smith Lyman was a prominent geologist and mining engineer. At the request of the Meiji government in Japan, Lyman helped introduce modern geological surveying and mining techniques during the 1870s and 1880s, and his papers from that period illuminate aspects of late nineteenth century Japan, New England, and Pennsylvania, as well as the fields of geology and mining exploration and engineering. From his earliest financial records kept as a student at Phillips Exeter Academy through the journal notations of his later days in Philadelphia, Lyman’s meticulous record-keeping provides much detail about his life and work. Correspondents include his classmate, Franklin B. Sanborn, a friend of the Concord Transcendentalists and an active social reformer, abolitionist, and editor.

The papers, 1848-1911, have been organized into nine series: correspondence, financial records, writings, survey notebooks, survey maps, photographs, student notes and notebooks, collections, and miscellaneous (total 25 linear feet). A separate Lyman collection includes over 2,000 books in Japanese and Chinese acquired by Lyman, and in Western languages pertaining to Asia.

Raymond Mungo, 1967

Born in a “howling blizzard” in February 1946, Raymond Mungo became one of the most evocative writers of the 1960s counterculture. Through more than fifteen books and hundreds of articles, Mungo has brought a wry sense of humor and radical sensibility to explorations of the minds and experiences of the generation that came of age against a backdrop of the struggles for civil rights and economic justice, of student revolts, Black Power, resistance to war, and experimentation in communal living.

Consisting of the original typescripts and manuscripts of ten of Raymond Mungo’s books, along with corrected and uncorrected galleys and a small number of letters from publishers. Among the other materials in the collection are thirteen photographs of Mungo taken by Clif Garboden and Peter Simon during and immediately after his undergraduate years at Boston University; a DVD containing motion pictures of life at Packer Corners in 1969 and 1977; and an irate letter from a writer regarding the status of poems he had submitted to Liberation News Service.

The author and social critic Harvey Swados (1920-1972) was a graduate of the University of Michigan who embarked on a literary life after service in the merchant Marine during the Second World War. His first novel, Out Went the Candle (1955), introduced the themes to which Swados would return throughout his career, the alienation of factory workers and the experience of the working class in industrial America. His other works include a widely read collection of stories set in an auto plant, On the Line, the novels False Coin (1959), Standing Fast (1970), and Celebration (1975), and a noted collection of essays A Radical’s America (1962). His essay for Esquire magazine, “Why Resign from the Human Race?,” is often cited as inspiring the formation of the Peace Corps.

The Swados collection includes journals, notes, typewritten drafts of novels and short stories, galley proofs, clippings, and correspondence concerning writings; letters from family, publishers, literary agents, colleagues, friends, and readers, including Richard Hofstadter, Saul Bellow, James Thomas Farrell, Herbert Gold, Irving Howe, Bernard Malamud, and Charles Wright Mills; letters from Swados, especially to family, friends, and editors; book reviews; notes, background material, and drafts of speeches and lectures; financial records; biographical and autobiographical sketches; bibliographies.

Historian, author, Professor of Russian and Soviet Jewish History at Rutgers University, who helped arrange the escape of Jews from Europe during World War II and was active in several organizations concerned with the emigration of Soviet and Eastern European Jews to Palestine. Papers include biographical materials, correspondence, legal documents, writings, lecture and research materials, statistical data in the world Jewish population before and after World War II, oral history transcripts, pamphlets, newspaper clippings, and four photographs.