ABI/Inform
Global is the Library's largest business journal database. It provides
the full text of 2,800 business journals and magazines, from 1971 to present.
Follow these steps to study Body Shop strategy and leadership. Title
List
| Locate
Articles about the Body Shop |
|
 |
Go
to ABI/Inform
Global. |
 |
In the first
search box, type: Body Shop, then select "Company/Org"
from the drop-down menu - to the right of the search box. Click
the Search button. |
| Locate
Articles about Anita Roddick |
|
 |
Go to ABI/Inform
Global. |
 |
In the first
search box, type: Anita Roddick, then select "Person"
from the drop-down menu - to the right of the search box. Click
the Search button. |
| ADDITIONAL
LIBRARY DATABASES FOR THE STUDY OF CORPORATE LEADERSHIP |
| Biographical
Profiles of American Business Leaders - in the Biography Resource
Center |
The
Biography Resource Center is a library database containing 350,000 biographies
from 80 respected biography publishers. Includes thumbnail profiles,
longer essays, and magazine articles. Connect
to Biography Resource Center.
| Company
Histories - in the Business & Company Resource Center (BCRC) |
|
BCRC provides histories
of the strategy and performance of the worlds' largest and most influential
companies. The database also includes trade journals, industry reports
and more. To locate histories, go to BCRC, click the Advanced Search
icon. Select "Histories" from the drop-down menu. Connect
to BCRC.
| Industry
Reports - in the Business & Company Resource Center (BCRC) |
|
BCRC provides industry
reports on American and global industries. Use industry reports to identify
the trends that influence CEO decision-making. To locate industry reports,
go to BCRC, click the Advanced Search icon, then select "Industry
Overviews" from the drop-down menu. Connect
to BCRC.
| Market
Reports - in Mintel Reports Online |
Mintel provides
750 U.S. and international market reports. There is analysis of Body
Shop market strategy in Mintel. The database focuses on retailing, health
care, technology, and tourism markets worldwide. Each report describes
market drivers, market size and trends, segmentation, advertising, consumer
profile, and market forecast. Connect
to Mintel.
| Annual
Reports on Public Companies Worldwide - in Mergent Online |
Mergent Online provides
reports on 11,000 U.S. public companies and 17,000 non-U.S. companies.
Coverage: SEC filings from 1993 to present.
Annual Reports from 1997 to present. Key Content:
The CEO Letter to Shareholders. The annual CEO letter discuss company
leadership, strategy, and performance. Connect
to Mergent Online.